Over the last 2 months we have looked at both Digital and Account Management rates and what is happening across the industry. Today we are looking at Creative Rates which are probably one of the most critical considering we are … Continue reading
Managing Your Digital Team
How are you integrating digital services into your agency? I reckon about 75% of creative agencies are getting on board with digital and some are doing well, some not so. If you are the 25% of agencies that has not … Continue reading
Posted in Uncategorized
Leave a comment
Digital Charge Rates dropping in Australia
Our latest Agency Rates report shows some interesting changes for the Digital market. Most ad agencies are now integrating digital services into their offering, but how effectively? Most of our agency clients report that digital has been a difficult area … Continue reading
Posted in Charge Models, Charge Out Rates, Digital, Uncategorized
Leave a comment
Account Management Charging Trends 2012 Australia
Account Management charges are probably one of the most controversial within the Ad industry in that clients rely on and demand high expectations of Account Managers (especially senior ones), yet often question the NUMBER of hours on an Agency estimate. … Continue reading
New Site Coming Soon
Our brand new website is being launched in early June so stay posted for a fantastic new “subscription based” member offer. We have four different levels to choose from starting at FREE membership, Bronze, Silver and Gold for those Agencies … Continue reading
Posted in Uncategorized
Leave a comment
